Services

Strategic
Sales
Marketing
Operational
Administrative
Key Strengths

Point of Difference

The customized approach the Walshe Group takes to its representation services means that there is a wide scope for structuring an arrangement, which accommodates existing interests, while still achieving high-level objectives in terms of cost efficiency and revenue maximization.

The Walshe Group has always maintained an independent and neutral position in the market, and is not engaged in retailing or wholesaling, and therefore has a supportive working relationship with all industry operators, consolidators, wholesalers and retail groups.

Strategic

• Performance of route evaluations
• Local pricing and distribution expertise
• Consulting on global airline GSA policies and procedures
• Customising business models to suit client needs

Sales

• Key account management of corporate, leisure, wholesale and consolidation businesses.
• Contract negotiation based on local market knowledge.
• Local niche market identification and targeting.
• Product launches and training programmes.
• Representation at Trade and consumer shows.
• Participation in relevant commercial organizations and committees
• Educational trips – trade and media

Marketing

• Advertising strategies, including trade and consumer media
• Information distribution, mailouts, media releases, fax streams, Email distribution
• Maximisation of cooperative advertising and promotional funds
• Production of flyers and collateral
• Ad-hoc promotions
• Competitive analysis and monitoring
• Brand maintenance
• Reports and analysis

Operational

• Call centre management
• Airline reservations specialists
• Ticket office facilities including specialist ticketing trained staff
• Group desk
• Frequent flyer servicing
• Multi-lingual customer services
• Customer service standards
• Customer relations handling & Baggage services
• Interline travel processing
• Airport support services eg disruptions, special handling
• Queue management

Administrative

• BSP processing and administration
• Refunds
• Credit card reconciliation
• Ticket Sales Report preparation – customised software
• Net remit management
• Outsourcer for local airline accounting including accounts payable, cash forecasting, bank account management, taxation reports and payroll
• Recruitment and personnel management
• Provision of payroll and recruitment related services for local employees of airline
• Local housing and provision of administrative resources for own airline management and personnel

Key Strengths

• Customisation of services
• Dedication to individual brands
• Brand name promotion ahead of its own
• Experience in representing online carriers and accommodating own airline staff and management
• Experience in “re-employing” and successfully integrating staff
• Offices in all major cities in Australia and New Zealand
• Broad cross section of out sourcing skills = adaptive
• Long serving, experienced and highly qualified management team
• Experience in the specialist requirements of the corporate market
• Customised ticket office software
• Fully integrated network including customer database technology
• Commitment to the highest standard of performance
• No active competitors represented