Principal Information
General Information
Contact

Hawaii Tourism Oceania’s local website
Hawaii Tourism Authority website
Hawaii Travel Tips

Hawaii has seen a 38% increase in visitor numbers from Australia (up 44%) and New Zealand (up 11%) since assignment of the new Global Contracting Agreement between the Hawaii Tourism Authority and The Walshe Group at the end of 2003.

Hawaii Tourism Oceania’s role is to promote the beautiful and dynamic destination of Hawaii to Australia and New Zealand. The marketing thrust is based around four key objectives.

1. Support current airlift and explore new opportunities for increased lift through raising consumer brand awareness and creating consumer demand.
2. Increase travel agents' and consumers’ destination knowledge through targeted promotional activity, specialist training and media efforts.
3. Increase visitor’s length of stay by showcasing the Islands, the activities, the host culture and highlighting Hawaii’s unique selling points.
4. Stimulate high spending visitors, through the targeted segments of niche markets, selected hotel groups and through the positioning of Hawaii as a dual - purpose destination (business & leisure combined).

Australia
Hawaii Tourism
Level 6, 117 York Street
Sydney NSW 2000
Phone: +61 (0) 2 9286 8951
E-mail: info@hawaiitourism.com.au

New Zealand
Hawaii Tourism
Level 9, New Zealand Finance House
52 Swanson Street
Auckland
Phone: +64 (0) 9 977 2234
E-mail: info@hawaiitourism.co.nz